✦ I ✦
Africa Rising
Timbuktu Bookstore
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Description
A marketing scholar profiles the continent's 900-million-strong consumer market and the entrepreneurs already winning it. A practical, optimistic field guide to doing business in Africa.
Product details
ISBN0132339420
BindingHardcover
Pages260
PublisherWharton School Publishing
Published2009-01-01
LanguageEnglish